What is Chacras de Buenos Aires?
Chacras de Buenos Aires proposes a “global offer”: it shows the destination community and its culture, gastronomy and the local people’s activities to the world.
This type of tourism benefits the local community and the visitors, who can live the experience. At the same time, according to the Spanish UNESCO advisor Guillén Calvo Valderrama, it contributes to a great extent to the preservation of cultural and biological diversity.
Chacras de Buenos Aires bring consumers closer to production sources, to rural environments which are connected with nature, to the sources of culture and to the geographical place where the products consumers use are made.
People started trying to get in contact with those sources, enjoy the environment, eat healthy food and, at the same time, learn where and how that food was produced, the traditional secrets of manufacture that retain the food’s taste as well as its nutritious and healthy characteristics. In this way, the enjoyment of “taste and knowledge” began, a new concept of life.
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However, the key to making this type of tourism sustainable is being sensitive to the local cultural identity, without trying to stage an artificial show for the tourist.
For the process to be beneficial and sustainable, it must be based on a creative project able to lead the local community to rediscovering that its most important values, its identity and its culture are so valuable that they must be shown and shared; that is to say, by developing the community members’ potential in order to make them play a leading role in the culture that they will show to the visitors, they will achieve a personal and communal development.
In the first place, investigations are carried out in order to discover which are the values and elements of the community’s cultural heritage that they consider the most important, and, according to that data, we start training the local people so that they develop, by themselves, the spaces for the cultural experiences they will offer to tourists. This boosts their self-esteem, develops their potential and produces a human, tourist and social sustainable development which guarantees communal growth. A virtuous circle where everything is profit.
A real encounter with a rural area’s culture and tradition, with complete enjoyment of nature, privileged and customized attention. A paradise of pleasure, relax and learning for the inhabitants about the cities in the world.
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